“The website turned out wonderful and I couldn’t be happier with my new look and branding. “ – Nick Chiarkas

Featured Project: NickChiarkas.com Website Redesign

The Challenge
Nick’s old site was created initially to give him a presence online and did so just fine. But after reviewing the site closely, our team saw many opportunities for taking the site to the next level. In our review we also noticed that the site did not provide a branded look and appeared to be out dated.

The Solution
One of the more obvious opportunities for improvement was adding email opt-in areas to several pages of the site. This allows Nick to capture some of the website traffic that he is getting and add visitors to his subscriber list. We also created custom graphics that entices visitors to provide their email in exchange for a pdf download of the first two chapter of Weepers. Also, a simple branded logo and clean site graphics were developed to tie all elements together in a strong, visual theme. Visit Nick’s Site to see these elements.

The Results
The site is performing well and getting many compliments on its visual design. More importantly, the site is setup to automatically capture opt-in email addresses and add them to a database of subscribers. Nick can now begin to develop a relationship with his list so that they begin to know, like and trust him. And when this occurs, books are sold effortlessly.

Looking at re-designing your site?

Contact us for fresh ideas to use on your author website.